The Mousetrap

How do you advertise a stage play that doesn’t exist yet? It’s a conundrum many theater production companies wrestle with – and Loge10 is no exception. They promote upcoming plays months in advance, often before sets are built, costumes are fitted, or a budget is even available.

 

That’s where Manitoba comes in. Take the trailer we created for De Muizenval, Loge10’s revival of the classic Agatha Christie whodunit. Using a mix of stock footage, creative editing, sound design, a few well-chosen video shots, and a dash of graphic magic, we produced an online commercial on a shoestring budget.